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Home / Showroom / Capitulos
Showroom

Our journey to discover the richness of Brazil continues. After "Be the Explorer" and "Tons do Brazil", here comes "Capitulos", a new formulation concept dedicated to hair care that will take you through the Brazilian literature and some of its famous characters.
Portrait of a young woman with curly hair on a pink background with decorative leaves

Capitu - Hair mask

Inspired by Capitu, the main character of a Brazilian novel wrote in 1899. This creamy formula will help condition hair. 

Powered by:

  • Beraca™ Tucuma Butter
  • Beraca™ Babaçu Oil
  • Beraca™ Pequi Oil
  • Beraca™ Crambisol

Brás Cubas - Hair stick

Inspired the main male character of "The Posthumous Memoirs of Brás Cubas" published in 1881. This stick formulation ideal for hair, beard and eyebrows styling without leave it greasy.

Powered by:

  • Beraca™ Passion Fruit Oil
  • Beraca™ Tucuma Butter
  • Beraca™ Bacuri Butter
  • Beraca™ Pataua Oil
The image shows a stylish middle-aged man with dark curly hair and a salt-and-pepper beard, wearing a white shirt over a dark red top. He’s posed against a dark blue decorative background with abstract floral and leaf elements, giving it a polished, editorial-style look.
The image shows a stylized portrait of a young woman with long dark hair against a deep red background. Decorative leaf-like shapes in blue, white, green, and orange surround her, giving it a modern graphic design feel.

Iracema - Hair oil

Inspired by the main character of the novel "Iracema", published in 1865. This liquid oil brings a light sensorial to the hair without any greasy effect on the hands. 

Powered by:

  • Beraca™ Passion Fruit Oil
  • Beraca™ Abyssinia Oil
  • Beraca™ Pequi Oil
  • Beraca™ Tucuma Butter

Rita Baiana - Duo leave-in

Inspired by Rita Baiana, ??. This dual formula takes care of the hair.

Powered by:

  • Beraca™ Babaçu Oil
  • Beraca™ Bacuri Butter
  • Beraca™ Pequi Oil
  • Beraca™ CBA
This looks like a stylized beauty/fashion poster or banner.

What I see:
- A woman posed on the right side, resting her face on her hand
- Dark curly hair with a red flower tucked near her ear
- A deep green background
- Decorative floral/leaf graphics around the edges
- Large empty space on the left, likely meant for text or branding

Overall feel:
- Elegant
- Tropical / botanical
- Glamorous and editorial

If you want, I can also help with:
- a caption
- ad copy
- design feedback
- extracting the visual style/colors
Clariant International
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